Microsoft 'Holiday Harmony'

Microsoft’s holiday ad is a magical animated adventure about inclusion

Every year during the holidays Microsoft tells a story of harmony and this year they partnered with MPC to develop the first ever fully animated 60-second ‘3D Holiday’ spot. The piece demonstrates the importance of inclusion no matter what our differences are; reminding us that everyone is special. A powerful message for this holiday season.


The minute-long spot follows a young woman and her doll as they dive into a poster of outer space. In this world, they gather lonely new friends and bring them all together to throw a party, demonstrating Microsoft’s goal of creating a kinder, more inclusive world.


The fully CG spot was directed by MPC Creative’s Marc Smith with VFX and color handled by MPC.  The piece features characters that are available on the Remix 3D (which the ad is promoting), a Microsoft library and community site for sharing and building on creations made with various 3D programs. These characters needed to be re-created by MPC for the animation while keeping the integrity of the original look. In addition, MPC was able to develop some original characters featured in the final party scene. 


The spot was concepted by m:united / McCann and the live action was directed by Roman Coppola with the Directors Bureau. 




m:united / McCann


Marc Smith

Production Company

MPC Creative

Managing Director

Camila De Biaggi

Head of Production

Brendan Kahn


Matthew Loranger, Katie Buckley

3D Supervisor

Chris Bernier

2D Lead

Tobey Lindback


Ethan Simmons, Catherine Gionfriddo

Concept Designer/Storyboard Artist

Tyler Gibb

2D Team

Jeric Pimentel, Giulia Bartra, David Anger, Renato Carone, Chris Miller, Jason Cutler, Adam Yost, Alejandro Taylor, Elsa Tu, Tim Crean

3D Team

Graeme Revell, Tiago Dias, Chris Ribar, Roberto Maki, Vadim Turchin, Jacob Fradkin, Francisco Fraga, Mike Lombardo, Wesley Schneider, Jemmy Molero, Ash Yee, Monica Manalo, Anthony Gordon, Sue Jang, Zhao Wang, David Avetisov, Ramiro Gomez, Robert Dollase, Anna White, Darren Chang, Josh Delaney, Paul Wei, Chris Mayne, Ian Wilmoth, Lee Wolland, Carly Senora, Tom Cushwa, Kintan Chauhan, Tim Kafka, Debasish Raha, Shiny Rajan, Sourodeep Dey, Ankan Sanyal, D. Sumita, Ambalika Nandy, D.Venkatesan, Subbaiah, Srikar Balakrishnan, Anbarasu E, Baskaran S, Prakash Vaira, Kunal Sarkar, Kalaiarasu P, Debalina Dasgupta, Jaspreet Dua, Partha Pratim Chakraborthy, Jayadeep Chandran, Vinutha AR, Mohammed Asif K, Sreenivasa Aditya Yanamalachintala, Ria Banerjee, Stevenson G, Sanchit Soi

Design Team

Trevor Williams, Tyler Gibb, Federico Saenz, Roger Hom, Paris Glickman


Adrian Seery

Color Assistant

Daniel Silverman, Seth Weinman

Executive Producer, Color

Ed Koenig

Producer, Color

Jenna Gabriel


Sean Bryan


Tom Murphy

Founder, Blk-Ops

Andrew Panay

CCO, Blk-Ops

Brian Klugman

EVP, Executive Creative Director

Daniela Vojta

EVP, Executive Creative Director

Susan Young

Creative Director

Todd Brown

Creative Director

Dan Kim


Elina Rudkovskaya

Senior Designer

Andre DeCastro

Creative Technologist

Alicia Foor

EVP, Head of Integrated Production

Aaron Kovan

VP, Senior Producer

Mel Senecal


Monique Fitzpatrick

Digital Producer

Sean Flanigan

Digital Producer

Charlotte Popper

Project Manager

Jessica Jacobson

EVP, Executive Account Director

Tina Galley

SVP, Group Account Director

Darla Price

SVP, Group Account Director

Sarah Keiber

Account Director

Pat Six

Account Supervisor

Ellie Choi

Account Supervisor

Molly Raker

EVP, Global Strategy Director

Michelle Kiely

SVP, Group Strategy Director

Todd Sussman

Strategy Director

Justin Ballheim

Senior Social Strategist

Jordan Berger

Production Company

The Director’s Bureau

Live Action Director

Roman Coppola

Managing Director/Executive Producer

Lisa Margulis

HOP/Executive Producer:

Elizabeth Minzes


Mary Livingston


Peiter Vermeer